Entrepreneurs aren’t always the best at observing holidays, weekends, mealtimes or sleep times. Sometimes our tunnel vision towards our business means we forget to focus on our holiday shopping until it’s too late, but we have a solution.
When you have procrastinated up to the point that even “overnight shipping” isn’t even an option (and who likes to pay a ransom for overnight shipping anyway?!?), then we still can buy “digital presents” that can be given and received instantly, anywhere in the world through an internet connection.
If you’re an entrepreneur who’s searching for a very very last minute gift for another entrepreneur, here are four suggestions.
1. “Confessions from an Entrepreneur, Vol. 1” by Ash Kumra. Here’s an enjoyable downloadable (Kindle) read that costs $4.99 – less than a double latte and a scone. Ash has compiled stories and shared wisdom from 35 seasoned entrepreneurs. Just released last week, it’s a great “virtual stocking stuffer” and at this price, it’s a better deal than one of those singing greeting cards.
2. “Small Town Rules: How Big Brands and Small Businesses Can Prosper in a Connected Economy” by Barry Moltz and Becky McCray. Still under $10 (actually $9 at the time of this recommendation), this relatively new book is a helpful tome for every small business owner looking for an edge in a challenging economy. Barry has authored many books on small business and entrepreneurship, and this is definitely one of his best.
3. “Marketing that Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company” by Howard Morgan and others. This book was written by some of the best minds in startup marketing who have held prominent positions in blockbuster startups, idealab!, Wharton and venture capital. It includes practical approaches (not just theoretical) to developing business ideas, pricing, market validation, distribution and channel strategies, product launches and more. At less than $20, it’s a bargain for what it can teach you.
4. ActSeed Entrepreneur Group Membership Special. This may be a gift you want to get for yourself instead of another entrepreneur. Through the end of 2012, mention this article and get a lifetime membership to ActSeed’s Entrepreneur Group resources, a feature article about your business published on ActSeed.com and a national press release that highlights your business – all for less than the cost of a standard 1-year membership to the ActSeed Entrepreneur Group. A national press release alone can cost $1,500 or more (accounting for a PR person to draft it and the wire fees to release it). At $375, all-in, you get visibility and a practical diagnostic for your business (the “ActSeed Profile”). Contact us at firstname.lastname@example.org and mention this promotion to get set up.
We hope you and your business benefit from these recommendations, and we wish you a prosperous 2013!