Back in December 2009, a good friend and fellow entrepreneur - Tom Leddo – recommended a book, called “Trust Agents“. This book is an excellent introduction to social media from both a conceptual and a practical application standpoint.
Tom thought it might be too remedial for me, but that it might be good for the members of ActSeed’s community who may be new to the application of social media in business. Tom was right to think I’d enjoy this book, but not as correct when thinking it was too remedial.
Trust Agents is an important read for both novice and seasoned business people.
This book articulates the key constructs of how we must interact with our customers and our peers in a very new way, thanks to how social media has started to bring us into a “community” instead of a “network”.
We’ve posted this book in ActSeed’s marketplace, which is powered by Amazon.com, so you can purchase the book in either hard copy or e-book/Kindle format. Buy this book and read it in your spare time. It’s an easy read and a valuable one. I’ll get you started with one of the conclusions: “Be helpful.”
…and that’s what I hope to do here by recommending Trust Agents.
